MERCHANT REBATES HELP GROW CARD PORTFOLIOS AND INCREASE REVENUE  

Many Fleet Card providers have found that they can increase revenue by supporting merchants’ rebate programs designed to  attract and retain fleet operators. Handling rebate programs is easy with CoreREBATES, new software functionality that integrates seamlessly with processing systems running CoreACQUIRE and CoreISSUE for Fleet.

Merchant rebate programs for fleet operators are similar to traditional card “Loyalty” programs. Loyalty programs reward fleet cardholders for charging purchases at specific locations. Rebate programs help merchants build additional fleet operator traffic at their various locations by allowing merchants to offer special discounts paid in the form of a rebate to participating fleet operators.  

With CoreREBATES, CoreACQUIRE collects fleet operator data at the time of authorization. Upon completion of the transaction, CoreACQUIRE passes the rebate data to CoreISSUE for further processing and settlement Rebates may be based on a number of variables such as:

• Product type, i.e., gas or diesel

• Gallons of fuel purchased

• Dollar value of sale

• Day and time of purchase

Traditionally limited to fuel purchases, Fleet Card processors using CoreREBATES can now enable merchants to offer rebates on any type of product they sell, supporting their efforts to attract and retain fleet operators and build fleet traffic at specific store locations.

With CoreREBATES, when a merchant agrees to offer a special rebate for sales of specific goods or services, the Fleet Card provider sets the program up in CoreREBATES. When a fleet operator makes a qualifying purchase, the amount of the rebate due to the fleet operator is deducted from the merchant remittance and paid directly to the fleet operator. Payments to fleet operators can be made using a variety of methods and intervals, such as: 

• Pay by check

• ACH

• Deduct from the amount due from the fleet operator.

Settlement with the fleet operator may be on a weekly, monthly, or quarterly basis.  Fleet card processors offering rebates have a history of helping merchants:

• Growing their fleet business

• Keeping  existing fleets

• Attracting new fleets

• Increasing gallons pumped at locations where rebates are offered

• Increasing in-store sales opportunities

• Reducing transaction fees

(Example of data flow with CoreREBATES)

CoreREBATES is seamlessly integrated with  both CoreACQUIRE for Fleet and CoreISSUE for Fleet:

• When a transaction is authorized CoreACQUIRE collects and passes information to CoreREBATES

• If the collected data matches an applicable rebate program the transaction is flagged for rebate

• Once the sale is completed all applicable transaction information is collected and the rebate is calculated

• The rebate amount is passed with the rest of the transaction information to CoreISSUE for Fleet

• Clearing and settlement happens within CoreISSUE at the time designated by the processor

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